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Southern Glazer's Wine and Spirits Sales Consultant Wine Div.- Ames/Boone, IA area in Ames, Iowa

Job Description


The Sales Consultant represents Southern Glazer’s in the market as a member of the Southern Glazer’s family. This individual is passionate, innovative, and self-motivated with a business-oriented and customer-focused mindset. The Sales Consultant’s primary responsibilities are to visit the customer, have the right consultative sales conversations, and increase sales revenue. Face-to-face consultative selling built on trusting relationships drives maximum value to our customer and supplier partners as well as to the SGWS organization.

Duties and Responsibilities

  • Build positive, credible, lasting customer relationships based on trust

  • Discover and identify customer business growth needs

  • Develop a customer business growth plan for each account

  • Analyze data and insights to increase sales, grow customer business, and better achieve objectives

  • Build a pipeline of selling opportunities to drive incremental sales above base business

  • Regularly and consistently pre-plan account visits with an agenda, service purpose, and selling opportunities

  • Prioritize sales activities to achieve objectives based on each customer business growth plan

  • Visit accounts regularly, capture visit notes, and build visit plans considering previous visit outcomes

  • Maintain deep knowledge of SGWS products and correctly present and position them in each account

  • Propose selling solutions to each customer and win the sale using consultative selling skills

  • Achieve internal SGWS and supplier objectives as prioritized by management

  • Manage customer issue resolution and seek additional opportunities to support the customer’s needs

  • Adapt the selling approach based on each customer’s buying styles and individual business needs

  • Be knowledgeable and experienced in all accounts staying current with what competitors are offering and how SGWS products are positioned relative to the competition

  • Document and maintain account- and customer-specific information in the Proof CRM application

  • Participate in sales meetings, on-site training, and supplier events as required

  • Perform other duties as assigned


Minimum Qualifications

  • Able to analyze and understand data and information

  • Able to leverage SGWS technology to perform duties and responsibilities

  • Able to build and structure customer presentations and product proposals

  • Proficient in using mobile devices (e.g., iPad®, smartphone) and online communication techniques (email, posting, texting, etc.) in a professional manner

  • Able to consistently achieve results, even under tough circumstances

  • Able to take responsibility for own actions and results; commits to providing consistent high level of service to customers, suppliers, colleagues, and management

  • Able to communicate effectively through various methods and express self clearly and concisely while appropriately tailoring the message to the audience

  • Able to be nimble in ambiguity; be open to change; embrace innovative ideas

  • Team player; works collaboratively with others

  • Able to work in a fast-paced, results-driven environment

  • Able to maintain a valid and current driver’s license

  • High School Diploma or GED required

  • Able to travel as needed

Preferred Qualifications

  • Bachelor’s degree in Marketing, Business or related discipline

  • Working proficiency in

  • Strong working knowledge of SGWS portfolio and products

  • Able to quickly learn new information, skills, and/or technology

  • Goal-oriented, focused, and assertive individual who needs little direction or supervision

  • Thrive on creating and selling innovative ideas and demonstrate an entrepreneurial spirit

  • Understand retail pricing and can calculate retail margin and markup

Physical Demands

  • Physical demands with activity or condition for a considerable amount of time include sitting and typing/keyboarding using a computer (e.g., keyboard, mouse, and monitor) or mobile device

  • Physical demands with activity or condition may include occasional to the rare amount of time include walking, bending, reaching, standing, and stooping

  • Physical demands with activity or condition for a considerable amount of time include driving throughout the day with segments up to 2 hours

  • May require lifting/lowering, pushing, carrying, or pulling up to 45lbs

ReferenceNumber: AME00000011

Category: Sales



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