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Guardian Life Go-to-Market Strategy Lead in Des Moines, Iowa

As a Go-to-Market Strategy Lead , you are accountable for the creation of go-to-market strategies for existing and emerging market segment opportunities, customer segment value propositions and execution roadmaps. You will deliver impactful go-to-market strategies across each of our customer segments, offerings, and channels that enable the Group business to achieve its strategic goals. In this role, you will partner closely with program portfolio, process transformation, product, marketing and distribution teams in the ongoing execution of large-scale transformative initiatives.

You Are:

  • A strategic leader who drives business growth and change by operating collaboratively in a cross functional and matrixed environment

  • Able to apply and adapt corporate strategies to the needs of business segments and partnerships

  • An insightful strategic thinker that embeds data and analytics everywhere

  • Change driven, with a bias towards action and execution

You Have:

  • 10+ years of experience, with relevant group insurance background

  • Bachelor’s degree with a financial focus such as business management, economics, finance etc. Master’s degree preferred

  • Expert knowledge of group benefits product, distribution and operating models

  • An aptitude for identifying and applying emerging trends to drive business growth

  • The ability to accelerate impact and lead change

  • Strong financial and analytical acumen with business experience in a functional area

  • Consistent track record of exceptional performance, having delivered quantifiable impact on company revenue

  • Industry certifications such as HIA, FLMA, and CLU etc. are a plus

You Will:

  • Lead while adapting to changing business priorities and environments

  • Develop and execute go to market strategies focused on driving top line growth

  • Manage and direct multiple growth projects simultaneously, in collaboration and partnership with multiple key partner functions in a matrixed environment

  • Design and implement innovative strategies to extend and enhance the customer experience across various market segments, product solutions and distribution channels

  • Build and apply knowledge of market trends to identify, engage and develop partner solutions to optimize delivery of capability needs required to win in market


Our Promise

At Guardian, you’ll have the support and flexibility to achieve your professional and personal goals. Through skill-building, leadership development and philanthropic opportunities, we provide opportunities to build communities and grow your career, surrounded by diverse colleagues with high ethical standards.

Salary Range

$91,380.00 - $169,690.00

The salary range reflected above is a good faith estimate of base pay for the primary location of the position. The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate. In addition to salary, this role may also be eligible for annual, sales, or other incentive compensation.

Inspire Well-Being

As part of Guardian’s Purpose – to inspire well-being – we are committed to offering contemporary, supportive, flexible, and inclusive benefits and resources to our colleagues.

Health Care

  • Choice of [high deductible/copay] medical plans* with prescription drugs, including coverage for fertility and transgender inclusive benefits

  • Dental plan

  • Vision plan

  • Health care accounts – flexible spending, health reimbursement, and health savings accounts

  • Critical illness insurance

Life and Disability Insurance

  • Company-paid Life and Disability insurance plus voluntary supplemental coverage

  • Accident insurance

Retirement and Financial

  • 401(k) retirement plan with a company match, plus an annual age/service-based Company contribution and an annual profit-sharing contribution, if applicable

  • Complimentary 1:1 financial guidance with a licensed Fidelity representative

Time Off and Remote Work

  • Flexible work arrangements (part in-person/part remote)

  • Unlimited paid time off for most roles plus time off for volunteering, jury duty, voting, and bereavement

  • Personal holidays for colleagues to use in recognition of religious, cultural, or civic days

  • Paid parental leave and paid family and medical leave policies

Emotional Well-being and Work-Life

  • Emotional well-being, mental health, and work/life resources powered by Spring Health

  • Wellness programs, including fitness program and equipment reimbursement

  • Child, adult, and elder back-up care support through Bright Horizons

  • Adoption assistance

  • College planning

  • Tuition reimbursement

  • Student loan assistance

  • Commuter benefits in select metropolitan areas

Justice, Equity, Diversity & Inclusion (J.E.D.I.)

  • Employee Resource Groups that advocate for inclusion and diversity

  • J.E.D.I. certification and training programs

  • Matching gifts/volunteering

Benefits apply to full-time eligible employees. Interns are not eligible for most Company benefits.

Equal Employment Opportunity

Guardian is an equal opportunity employer. All qualified applicants will be considered for employment without regard to age, race, color, creed, religion, sex, affectional or sexual orientation, national origin, ancestry, marital status, disability, military or veteran status, or any other classification protected by applicable law.

Guardian is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact .

Every day, Guardian helps our 29 million customers realize their dreams through a range of insurance and financial products and services. Our Purpose, to inspire well-being, guides our dedication to the colleagues, consumers, and communities we serve. We know that people count, and we go above and beyond to prepare them for the life they want to live, focusing on their overall well-being — mind, body, and wallet. As one of the largest mutual insurance companies, we put our customers first. Behind every bright future is a GuardianTM. Learn more about Guardian at .