Kemin Industries NAM Marketing Manager in Des Moines, Iowa
The Marketing Manager provides leadership and overall marketing direction within the department, and defines and develops the strategies to support the company’s strategic goals in collaboration with the regional general manager and global market director. They manage, direct, plan, and coordinate department activities including but not limited to marketing projects, special events and trade show activities from conception and development to completion, negotiate contracts, determine ROI on various events, and ensures objectives are accomplished within prescribed time frame and parameters. The role fulfills significant project management needs in the areas of marketing, communications, and/or public relations. They are responsible for researching, developing, implementing and measuring tactics related to departmental projects, and are responsible for leading and managing various regional strategic marketing activities including pricing strategies, competitive surveying, and market research.
The position is considered a “hands-on” role and is involved in day-to-day operations.
The Manager has additional responsibility for personnel direction, oversight, and development. They also play a key role in helping to develop long-range strategic and budgetary plans in coordination with the Marketing Director & North American General Manager.
We Are Kemin
We are visionaries who see things differently and are inspired by the world around us.
We have been dedicated to using applied science to improve the quality of life for over half a century.
We are a global ingredient manufacturer that strives to sustainably transform the quality of life every day for 80 percent of the world with its products and services.
For over half a century, Kemin has been dedicated to using applied science to address industry challenges and offer product solutions to customers in more than 120 countries. Kemin provides ingredients to feed a growing population with its commitment to the quality, safety and efficacy of food, feed and health-related products to customers in more than 120 countries.
Established in 1961, Kemin is a privately held, family-owned-and-operated company with more than 2,800 global employees and operations in 90 countries, including manufacturing facilities in Belgium, Brazil, China, India, Italy, Russia, San Marino, Singapore, South Africa and the United States.
As a Kemin team member, you’ll receive…
A competitive financial package - in addition to your salary, we offer an uncapped bonus opportunity, 401k match program, and paid vacation and holidays.
Robust health and wellness support - we are proud to offer a fitness reimbursement (for your whole family!), an on-site fitness center, restaurant with seasonal fresh food options (and the ability to order food to bring home), and free fresh fruit in break areas- to name a few.
Continued learning opportunities - Kemin offers tuition reimbursement and recently launched a new corporate university with online and in-person training opportunities for growth and development throughout your entire career.
The chance to give back to our world - Through our foundation of servant leadership, we are proud to offer ample service opportunities, including paid time off to do so. Kemin has a valued corporate partnership with both The World Food Programme and Habitat for Humanity, in addition to many local initiatives.
Opportunities to support our valued educators - Kemin is a proud sponsor of the Iowa Governor's Stem Advisory Council where we fund annual teacher's awards. In addition, we have a robust internship and externship program, and frequently host student tours.
Actively involved in strategic plan development and execution.
Work with marketing and regional leadership collaboratively to create, manage, and implement
cross-organizational, integrated marketing strategies such as product launches and promotional product plans.
Team management and development, comprised of a mix of product and project managers
Support & lead Product Management teams in the development of market, competitive, and customer
Manage key strategic information and work collaboratively with a diverse staff team to create, manage, and implement cross-organizational, integrated marketing strategies such as product launches, product positioning and pricing for new and existing products, as well as promotional product plans.
Conduct and oversee extensive market research and analysis to determine market share and other relevant business environment indicators of current and future products; conduct market forecasting, marketing and economic trends and implications; monitor competitive environment including competitor products, product reviews and market segmentations.
Responsible for developing strategy.
Conduct analysis and determine ROI on various department-related efforts.
Must be able to execute responsibilities with regular autonomy and little direction. Manage communication plan with outsourced agencies, including promotional activities, print/media, sale, and mail activities.
Manage internal and external materials as well as communications which increases marketing effectiveness and help build and create brand and/or product awareness.
Manage the development and execution of communications plans, including writing content and the execution of press releases, internal employee communications and external corporate website material, bulletins, sales/marketing materials and other collateral, presentations, tradeshow materials, articles and trade publications, news releases/announcements, and/or blogs.
Developing, managing and tracking projects from conception to conclusion. This includes budgets and strategies, special events, timelines, media and editorial activities.
In alignment with global strategy, execute related projects such as advertising and promotion activities, communications, PR strategies including, but not limited to, print, point-of-sale, online, electronic/interactive media, and direct mail.
Research, identify, recommend, and implement new marketing-related technologies and strategies which drive future initiatives.
Develop internal and external presentations .
Work with media sources including video, audio, print, and digital.
Manage domestic and international tradeshows.
Collaborate with global marketing and international regional marketing teams to align and execute global marketing strategies and communication plans.
Must have a solid understanding and adherence to the Servant Leadership philosophy.
Demonstrated achievement of meeting marketing objectives.
Must have a strategic marketing mentality combined with marketing training and experience as it relates to marketing products in an industry, with the ability to gather key information, market data, and to translate into strategic initiatives.
Minimum of 7 years of previous corporate or agency experience in marketing/advertising, communications, and/or PR. Experience in one of the life sciences is also highly preferred.
Excellent organizational skills and project management skills with the ability to set priorities and manage multiple projects efficiently in order to meet deadlines.
A reliable, flexible, self-starter with strong initiative and the ability to maintain a professional demeanor while working under pressure as there is a high level of accountability for one’s work.
High attention to detail, high accuracy, and analytical abilities.
Energetic and business-minded with the ability to provide marketing leadership, set priorities, delegate responsibilities, and meet timetables.
Experience as an effective marketing manager, project team player, leader and motivator; and the ability to present ideas effectively and communicate well with customers, vendors, peers and all levels of management.
Strong marketing, leadership, and interpersonal skills with the ability to work effectively in a diverse team environment.
Excellent verbal and written communication skills, problem-solving skills, and critical-thinking skills.
Solid financial skills with the ability to analytically evaluate and understand budget costs.
Advanced PC knowledge with MS Office and/or graphics software desired.
Extensive website content/management/design experience desired.
A high degree of personal motivation, a desire to make an immediate contribution, and possession of a distinct sense of urgency.
The position requires the ability to gather information, take the initiative, and make critical decisions.
Ability to develop and maintain effective strategic relationships with key partners including external agencies, freelancers, media, and technology companies. The role is responsible for building relationships to position Kemin as an advisor and content source for technical and industry issues.
Solid understanding and practical hands-on knowledge of various forms of interactive media, including but not limited to content management tools, website enhancements & implementation, program development and execution, Internet ratings & reviews, social networking/online communities, search engine marketing along with a deep understanding of the latest online marketing technologies, techniques and best practices.
International experience highly desired.
Ability to adapt to a changing work environment and stay on top of latest online technologies, techniques and best practices.
The demonstrated ability to manage people in both formal line management and fluid matrix environments.
As a condition of employment, Kemin will require you to provide documentation showing you have received a COVID-19 vaccine or have a valid religious or medical reason not to be vaccinated. Kemin is an equal opportunity employer, and all reasonable accommodation will be considered.
A post-offer background check and drug screen is required. Additional pre-employment requirements may be necessary based on position.
Posted Date1 month ago(11/1/2021 11:57 AM)
Job ID 2021-7495
Position Type Regular Full-Time